We just launched our new book! You can grab The Power of Your Personal Brand: A Playbook for Struggling Middle Managers Who Want to Do Big Things on Amazon or at ForthRight-People.com
We thought it would be appropriate to do a series that contextualizes the content in the book. Welcome to The Power of Your Personal Brand Series! Today, we’re talking about the difference between a persona and a personal brand – and why it is so critical in framing the way you lead. You’ll hear 4 probing questions to help you become more self-aware and determine if you are leading with a persona or a personal brand.