How SMBs Can Build AI Authority without Spending a Fortune with Tom Schwab, Interview Valet

We just launched our new book! You can grab The Power of Your Personal Brand: A Playbook for Struggling Middle Managers Who Want to Do Big Things on Amazon or at ForthRight-People.com

It’s no longer good enough to just have a solid SEO (Search Engine Optimization) campaign.  Now, you need AI to trust you so you appear in AI searches, like the very top “AI Overview” bubble in Google. Unfortunately, there’s a lot of competition out there, which makes it even harder for SMBs (Small and Medium-sized Businesses) striving to be seen. But, hope is not lost. Unlike traditional SEO, you can’t just pay your way into building authority. You must earn it with consistent conversation that can be attributed to you. We wanted you to learn from a specialist in this space, so we welcomed on Tom Schwab. He’s the Founder & Chief Evangelist Officer of Interview Valet, and the Author of several minibooks.

Additional Resources:

Quick Hits Round 2: Do I Really Need to Hire a Marketing Team? with Jeff Reynolds, Reynolds+Myers
When Your Career Becomes Your Identity with Dr. Angélica Pérez-Litwin, The Great Unraveling: Show Notes & Transcript
When Your Career Becomes Your Identity with Dr. Angélica Pérez-Litwin, The Great Unraveling
Quick Hits: The Power of Your Personal Brand Series: A Deep Dive into Behaviors + Actions