Quick Hits: The Power of Your Personal Brand Series: Are You Leading with a Persona or a Personal Brand?

We just launched our new book! You can grab The Power of Your Personal Brand: A Playbook for Struggling Middle Managers Who Want to Do Big Things on Amazon or at ForthRight-People.com

We thought it would be appropriate to do a series that contextualizes the content in the book. Welcome to The Power of Your Personal Brand Series! Today, we’re talking about the difference between a persona and a Personal Brand – and why it is so critical in framing the way you lead. In this Quick Hit, you’ll hear us break down whether you’re trying to create your Personal Brand from scratch. Ponder all 4 questions in the full episode here

Additional Resources:

Stop Building a Persona. Start Building Thought Leadership: Show Notes & Transcript
Stop Building a Persona. Start Building Thought Leadership.
Quick Hits: The Power of Your Personal Brand Series: The Podcast Takeover with Scott Mautz
The Power of Your Personal Brand Series: A Deep Dive into Characteristics: Show Notes & Transcript