Are Google Ads Dead? Your Digital Performance Marketing Questions Answered with Anthony Chiaravallo, Vallo Media

Are Google Ads dead? The answer may surprise you. Digital ads – along with other performance marketing vehicles – can feel like a black box. Even for the most skilled at managing these campaigns, it can be difficult to predict the behavior of the algorithms.  However, new capabilities like AI (Artificial Intelligence) are making us smarter, more efficient, and ultimately helping us produce better results. We wanted you to learn from an expert who truly knows how to help you navigate the world of Google Ads & performance marketing, so we welcomed on Anthony Chiaravallo, the Founder & CEO of Vallo Media. They’re a digital performance marketing company that helps brands & agencies implement strategies that grow revenue.