Welcome back to Marketing Smarts! From brand-building and marketing veterans Anne Candido and April Martini (that’s us) comes a podcast committed to cutting through all the confusing marketing BS so you can actually understand how to take action and change your business today. We deep-dive into topics most would gloss-over, infusing real-world examples from our combined 35+ years of corporate and agency experience. We tell it how it is so whether you are just starting out or have been in business awhile, you have the Marketing Smarts to immediately impact your business.
In this Classics episode, we’re talking the 4 roles your business coach should play. Listen to the episode on Apple Podcasts, Spotify, and your other favorite podcast spots – follow and leave a 5-star review if you’re exercising your Marketing Smarts!
- Episode Summary & Player
- Show Notes
- Marketing Smarts Summary
- Transcript
Marketing Smarts: Classics: 4 Roles Your Business Coach Should Play
A career coach can be one of your most valuable assets. They’re an unbiased resource who has nothing at stake except your personal growth and success, and they can help you see blind spots and give you tools and practices people closer to you may not. In this episode, we examine the “4 Key Roles Your Business Coach Should Play.” We also provide lots of personal anecdotes for how we chose our coaches, and how we get the most out of the relationships. Did you know we offer coaching as part of Forthright People? Whether it be for building your Marketing Smarts, general business guidance, branding and marketing development, Personal Brand cultivation, team dynamics optimization, or just about anywhere else you have a challenge, you can expect forthright support stemming from our 35+ years of experience. This episode covers everything from your business coach to your personal brand. Here’s a small sample of what you will hear in this episode:
- How does a business coach compare to a mentor?
- What are the 4 roles your business coach should play?
- How do you find a business coach?
- Can your manager be your business coach?
- How do you know your business coach is right for you?
- What are the ways to get the most out of your coaching?
- How do you break up with your business coach?
- Does networking play a role in finding your business coach?
And as always, if you need help in building your Marketing Smarts, don’t hesitate to reach out to us at: ForthRight-People.com.
Check out the episode, show notes, and transcript below:
Show Notes
- Classics: 4 Roles Your Business Coach Should Play
- [0:00] Welcome to Marketing Smarts
- [0:22] Anne Candido, April Martini
- [1:14] How does a business coach compare to a mentor?
- [2:02] What are the 4 roles your business coach should play?
- [2:12] Your business coach should be your therapist
- [6:57] Your business coach should be your network extender
- [7:04] “4 Unspoken Rules of Networking“
- [11:40] Your business coach should be your unbiased resource
- [17:19] Your business coach should be your accountability check
- [20:43] We’d like to invite you to join ForthRight Women: The Cohort. This community is for females who are ambitious in their careers, but want an equally fulfilling personal life. For more information and to join the group, check out ForthRight-Women.com
- In-the-Trenches
- [22:04] How do you find a business coach?
- [22:34] P&G (Procter & Gamble)
- [28:00] How do you know your business coach is right for you?
- [34:12] Can your manager be your business coach?
- [39:18] How do you break up with your business coach?
- [44:22] How do you get the most out of your business coaching?
- Marketing Smarts Moments
- [54:32] Make sure to follow Marketing Smarts on your favorite podcast spot and leave us a 5-star review on Apple Podcasts
- [54:40] Learn more at ForthRight-People.com and connect with us on Facebook, Instagram, and LinkedIn
- [54:50] Shop our Virtual Consultancy
What is Marketing Smarts?
From brand-building and marketing veterans Anne Candido and April Martini comes a podcast committed to cutting through all the confusing marketing BS so you can actually understand how to take action and change your business today. They deep-dive into topics most would gloss-over, infusing real-world examples from their combined 35+ years of corporate and agency experience. They tell it how it is so whether you are just starting out or have been in business awhile, you have the Marketing Smarts to immediately impact your business.
How do I exercise my Marketing Smarts?
Thanks for listening to Marketing Smarts. Get in touch here to become a savvier marketer.