Welcome back to Marketing Smarts! From brand-building and marketing veterans Anne Candido and April Martini (that’s us) comes a podcast committed to cutting through all the confusing marketing BS so you can actually understand how to take action and change your business today. We deep-dive into topics most would gloss-over, infusing real-world examples from our combined 35+ years of corporate and agency experience. We tell it how it is so whether you are just starting out or have been in business awhile, you have the Marketing Smarts to immediately impact your business.
In this episode, we’re talking building a career vision with intention with Keltie Knight. Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, and your other favorite podcast spots – follow and leave a 5-star review if you’re exercising your Marketing Smarts!
- Episode Summary & Player
- Show Notes
- Marketing Smarts Summary
- Transcript
Marketing Smarts: Building a Career Vision with Intention with Keltie Knight, 3-Time Emmy Award-Winning TV Host and Creator of Superfan
This week, we’re making the entire episode a Marketing Smarts Moment. We’re honored to welcome special guest Keltie Knight, the 3-Time Emmy Award-Winning TV Host and Creator of Superfan. Hear how to achieve your goals, keep trying and trying, develop your personal brand, and why women often focus on so much comparison. You’ll also hear the behind-the-scenes of Keltie’s new show Superfan, which airs Wednesday at 9pm on CBS, starting August 9th. This episode covers everything from producing TV shows to building your personal brand. Here’s a small sample of what you will hear in this episode:
- How do you build a career vision with intention?
- Who are Keltie’s mentors?
- How has she gotten where she is in her career?
- What is her personal brand vision?
- How does she unwind?
- What is her favorite life hack?
- Where did she meet Ed Sheeran?
- What’s the best piece of advice she’s ever received?
And as always, if you need help in building your Marketing Smarts, don’t hesitate to reach out to us at: ForthRight-People.com.
Check out the episode, show notes, and transcript below:
Show Notes
- Building a Career Vision with Intention with Keltie Knight, 3-Time Emmy Award-Winning TV Host and Creator of Superfan
- [0:00] Welcome to Marketing Smarts
- [0:30] Anne Candido, April Martini
- [1:01] Learn more about Keltie at KeltieKnight.com and on Instagram @Keltie and Superfan on Instagram @SuperfanCBS
- [2:10] How do you build a career vision with intention?
- [2:28] How has Keltie gotten where she is in her career?
- [3:11] CAA (Creative Artists Agency)
- [3:45] Target, Kohl’s
- [5:31] What did Keltie do next?
- [6:35] Forever 21
- [7:23] Salary
- [7:48] Ed Sheeran
- [9:45] Who are Keltie’s mentors?
- [10:21] Social Media
- [15:37] Nancy O’Dell, Entertainment Tonight (ET)
- [16:56] LL Cool J
- [18:19] Do you want to stand out in your industry and get more sales? Show you’re different to attract and retain top talent? Build a brand that drives real business results? Grab your Brand Strategy Workbook at: https://forthright-people.com/brand-strategy
- [19:06] What is Keltie’s personal brand vision?
- [20:00] Paris Fashion Week
- [22:06] Gloria Estefan
- [22:28] America’s Got Talent (AGT)
- [22:56] Nate Burleson
- [23:32] AI (Artificial Intelligence)
- [25:17] AC/DC, Dolly Parton
- [28:35] Shania Twain
- [30:21] Google
- [30:47] Jennifer Lopez (J.Lo), The Wedding Planner, Maid in Manhattan
- [32:31] Twitter aka X
- [33:14] American Idol
- Marketing Smarts Moments
- [36:12] What is Keltie’s favorite life hack?
- [36:32] How does she unwind?
- [37:00] What’s the best piece of advice she’s ever received?
- [38:31] Learn more about Keltie at KeltieKnight.com and on Instagram @Keltie and Superfan on Instagram @SuperfanCBS
- [40:48] Recap: How do you build a career vision with intention?
- [40:53] Make sure to follow Marketing Smarts on your favorite podcast spot and leave us a 5-star review on Apple Podcasts
- [40:58] Learn more at ForthRight-People.com and connect with us on Facebook, Instagram, and LinkedIn
- [41:00] Sign up to view all the ForthRight worksheets & tips for FREE!
- [41:05] Shop our Virtual Consultancy
What is Marketing Smarts?
From brand-building and marketing veterans Anne Candido and April Martini comes a podcast committed to cutting through all the confusing marketing BS so you can actually understand how to take action and change your business today. They deep-dive into topics most would gloss-over, infusing real-world examples from their combined 35+ years of corporate and agency experience. They tell it how it is so whether you are just starting out or have been in business awhile, you have the Marketing Smarts to immediately impact your business.
How do I exercise my Marketing Smarts?
Thanks for listening to Marketing Smarts. Get in touch here to become a savvier marketer.