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Welcome back to Marketing Smarts! From brand-building and marketing veterans Anne Candido and April Martini (that’s us) comes a podcast committed to cutting through all the confusing marketing BS so you can actually understand how to take action and change your business today. We deep-dive into topics most would gloss-over, infusing real-world examples from our combined 35+ years of corporate and agency experience. We tell it how it is so whether you are just starting out or have been in business awhile, you have the Marketing Smarts to immediately impact your business.
In this episode, we continue our Creative Series with Maeve Hagen. Listen to the episode on Apple Podcasts, Spotify, and your other favorite podcast spots – follow and leave a 5-star review if you’re exercising your Marketing Smarts!
In this episode, we continue our Creative Series, focused on the issues facing creative agencies today and how they need to evolve to stay relevant. Our 7th special guest is Maeve Hagen, Managing Partner at Taylor. They’re a purpose-led marketing communications agency that shapes possibilities for the world’s leading brands. Hear why communications is so key, how to approach emerging technologies, what many brands get wrong about purpose-driven marketing, how to adapt to change, and some of her favorite Super Bowl campaigns. This episode covers everything from communications to purpose. Here’s a small sample of what you will hear in this episode:
And as always, if you need help in building your Marketing Smarts, don’t hesitate to reach out to us at: ForthRight-People.com.
Check out the episode, show notes, and transcript below:
From brand-building and marketing veterans Anne Candido and April Martini comes a podcast committed to cutting through all the confusing marketing BS so you can actually understand how to take action and change your business today. They deep-dive into topics most would gloss-over, infusing real-world examples from their combined 35+ years of corporate and agency experience. They tell it how it is so whether you are just starting out or have been in business awhile, you have the Marketing Smarts to immediately impact your business.
Thanks for listening to Marketing Smarts. Get in touch here to become a savvier marketer.