Welcome back to Marketing Smarts! From brand-building and marketing veterans Anne Candido and April Martini (that’s us) comes a podcast committed to cutting through all the confusing marketing BS so you can actually understand how to take action and change your business today. We deep-dive into topics most would gloss-over, infusing real-world examples from our combined 35+ years of corporate and agency experience. We tell it how it is so whether you are just starting out or have been in business awhile, you have the Marketing Smarts to immediately impact your business.

In this episode, we’re talking how to position yourself for promotion. Listen to the episode on Apple Podcasts, Spotify, and your other favorite podcast spots – follow and leave a 5-star review if you’re exercising your Marketing Smarts!

• Episode Summary & Player
• Show Notes
• Marketing Smarts Summary
• Transcript

Marketing Smarts: Classics: How to Position Yourself for Promotion

You’re working really hard, making connections with the “right” people. You should be getting close to a promotion, right? Well, it’s not always that clean and simple. The road to promotion is one many of us have traveled in our careers. We discuss it often with our coaching clients and want to give it to you straight in this episode. Based on our evaluation of candidates for promotion, we shed light on how to shift your mindset to set yourself up for success more quickly than the approach you may be currently taking. This episode covers everything from getting promoted to shifting your mindset. Here’s a small sample of what you will hear in this episode:

• How do you position yourself for promotion?
• Why should you ask how do you position yourself for promotion?
• How do you make your boss look good?
• Why should you operate like you’re in the role you’re striving to get promoted to?
• How do you get allies to act as advocates?
• What do you do if your boss is taking all the credit?
• Where do you turn if you have no energy for playing the game?
• What do you do if your boss is holding you back from being promoted?

And as always, if you need help in building your Marketing Smarts, don’t hesitate to reach out to us at: ForthRight-People.com.

Check out the episode, show notes, and transcript below:

Show Notes

• Classics: How to Position Yourself for Promotion
  • [0:00] Welcome to Marketing Smarts
  • [0:30] Anne Candido, April Martini
  • [0:37] How do you position yourself for promotion?
  • [1:04] Ask how do I position myself for promotion?
  • [3:28] KPIs (Key Performance Indicators)
  • [9:08] Make your boss look good
  • [11:44] Account Management
  • [16:42] Company Culture
  • [17:36] Operate like you’re in the role you’re striving to get promoted to
  • [25:41] Get allies to act as advocates
  • [26:58] P&G (Procter & Gamble)
  • [32:28] The Internship
  • [32:51] Recap: How do you position yourself for promotion?
  • [33:36] Do you want to stand out in your industry and get more sales? Show you’re different to attract and retain top talent? Build a brand that drives real business results? Grab your Brand Strategy Workbook at: https://forthright-people.com/brand-strategy
  • “In the Trenches”
  • [34:28] What do you do if your boss is taking all the credit?
  • [43:22] What do you do if your boss is holding you back from being promoted?
  • [44:16] HR (Human Resources)
  • [45:29] R&D (Research & Development)
  • [52:14] What should you do if you have no energy for playing the game?
  • [1:00:04] Why are you not getting a promotion?
  • Marketing Smarts Moments
  • [1:06:28] Boatyard
  • [1:09:55] Recap: How do you position yourself for promotion?
  • [1:10:33] Make sure to follow Marketing Smarts on your favorite podcast spot and leave us a 5-star review on Apple Podcasts
  • [1:10:38] Learn more at ForthRight-People.com and connect with us on Facebook, Instagram, and LinkedIn
  • [1:10:44] Sign up to view all the ForthRight worksheets & tips for FREE!
  • [1:10:50] Shop our Virtual Consultancy

What is Marketing Smarts?

From brand-building and marketing veterans Anne Candido and April Martini comes a podcast committed to cutting through all the confusing marketing BS so you can actually understand how to take action and change your business today. They deep-dive into topics most would gloss-over, infusing real-world examples from their combined 35+ years of corporate and agency experience. They tell it how it is so whether you are just starting out or have been in business awhile, you have the Marketing Smarts to immediately impact your business.

How do I exercise my Marketing Smarts?

Thanks for listening to Marketing Smarts. Get in touch here to become a savvier marketer. 

Transcript