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In this episode, we continue our Creative Series, focused on the issues facing creative agencies today and how they need to evolve to stay relevant. Our 7th special guest is Maeve Hagen, Managing Partner at Taylor. They’re a purpose-led marketing communications agency that shapes possibilities for the world’s leading brands. Hear why communications is so key, how to approach emerging technologies, what many brands get wrong about purpose-driven marketing, how to adapt to change, and some of her favorite Super Bowl campaigns.