Quick Hits: 4 Guidelines for Creating a Strong Brand Character

Now, more than ever, it is critical to brand success to spend the time and focus building a strong brand character. Between the limited in-person interactions we continue to face, and the proliferation of online channels, it is imperative to speak authentically and personably across all touchpoints. This episode focuses on the needed approach for a strong brand character. Don’t miss out on the full length episode and worksheet here.