What It Takes to Be a Successful Female Entrepreneur with Jill Morenz, Aviatra Accelerators: Show Notes & Transcript

Welcome back to Marketing Smarts! From brand-building and marketing veterans Anne Candido and April Martini (that’s us) comes a podcast committed to cutting through all the confusing marketing BS so you can actually understand how to take action and change your business today. We deep-dive into topics most would gloss-over, infusing real-world examples from our combined 35+ years of corporate and agency experience. We tell it how it is so whether you are just starting out or have been in business awhile, you have the Marketing Smarts to immediately impact your business.

In this episode, we’re talking being a successful female entrepreneur with Jill Morenz. Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, and your other favorite podcast spots – follow and leave a 5-star review if you’re exercising your Marketing Smarts!

• Episode Summary & Player
• Show Notes
• Marketing Smarts Summary
• Transcript

Marketing Smarts: What It Takes to Be a Successful Female Entrepreneur with Jill Morenz, Aviatra Accelerators

This week, we’re back with another Marketing Smarts Moment that’s an entire episode. We’re thrilled to welcome special guest Jill Morenz, the President and CEO of Aviatra Accelerators. Jill and Aviatra are all about supporting, enabling, and lifting female entrepreneurs. Hear the biggest challenges female entrepreneurs face, how to get started, focus on your mission, why women give up, and how to find the community that supports you during the good and bad times. This episode covers everything from entrepreneurship to perseverance. Here’s a small sample of what you will hear in this episode:

• How do you become a successful female entrepreneur?
• What are the biggest challenges female entrepreneurs face?
• How did Jill find Aviatra Accelerators?
• What does it take to become a successful female entrepreneur?
• How do you tackle Impostor Syndrome?
• What advantages do women have at entrepreneurship?
• How do you go about networking?
• What is Jill’s favorite way to unwind?

And as always, if you need help in building your Marketing Smarts, don’t hesitate to reach out to us at: ForthRight-People.com.

Check out the episode, show notes, and transcript below:

Show Notes

• What It Takes to Be a Successful Female Entrepreneur with Jill Morenz, Aviatra Accelerators
  • [0:00] Welcome to Marketing Smarts
  • [0:30] Anne Candido, April Martini
  • [0:47] How do you become a successful female entrepreneur?
  • [1:08] ForthRight Women
  • [1:44] Learn more about Jill at AviatraAccelerators.org and on LinkedIn. Sign up for the Second Act Bootcamp, which starts Friday, September 29th, 2023, and download Woman to Woman: Advice from Female Entrepreneurs
  • [2:31] How did Jill find Aviatra Accelerators?
  • [3:40] What are the biggest challenges female entrepreneurs face?
  • [5:42] Impostor Syndrome
  • [6:55] W-2
  • [13:55] Social Media
  • [14:12] Google
  • [14:42] Mastermind
  • [15:42] Facebook Ads
  • [16:34] Intellectual Property (IP)
  • [18:48] LLC (Limited Liability Company)
  • [20:12] Virtual Assistant (VA), Tax Law
  • [20:36] P&G (Procter & Gamble)
  • [26:02] Pandemic
  • [26:06] Do you want to stand out in your industry and get more sales? Show you’re different to attract and retain top talent? Build a brand that drives real business results? Grab your Brand Strategy Workbook at: https://forthright-people.com/brand-strategy
  • [27:31] What does it take to become a successful female entrepreneur?
  • [32:44] Networking
  • [35:45] Marketing Plan
  • [36:41] Introvert
  • [37:21] What advantages do women have at entrepreneurship?
  • Marketing Smarts Moments
  • [45:02] Learn more about Jill at AviatraAccelerators.org and on LinkedIn. Sign up for the Second Act Bootcamp, which starts Friday, September 29th, 2023, and download Woman to Woman: Advice from Female Entrepreneurs
  • [52:04] Will It Fly? by Pat Flynn
  • [52:56] What is Jill’s favorite way to unwind?
  • [53:29] What’s her favorite life hack as a female entrepreneur?
  • [54:44] Make sure to follow Marketing Smarts on your favorite podcast spot and leave us a 5-star review on Apple Podcasts
  • [54:49] Learn more at ForthRight-People.com and connect with us on Facebook, Instagram, and LinkedIn
  • [54:53] Sign up to view all the ForthRight worksheets & tips for FREE!
  • [55:00] Shop our Virtual Consultancy

What is Marketing Smarts?

From brand-building and marketing veterans Anne Candido and April Martini comes a podcast committed to cutting through all the confusing marketing BS so you can actually understand how to take action and change your business today. They deep-dive into topics most would gloss-over, infusing real-world examples from their combined 35+ years of corporate and agency experience. They tell it how it is so whether you are just starting out or have been in business awhile, you have the Marketing Smarts to immediately impact your business.

How do I exercise my Marketing Smarts?

Thanks for listening to Marketing Smarts. Get in touch here to become a savvier marketer. 

Transcript